Regular Post
Written by ICP Group

ICP Adds RoofSlope® to APOC® Portfolio

The rebranded roofing compound for fixing low spots on flat roofs, APOC® RoofSlope®, reinforces the APOC brand as the one-stop shop to meet any roofing professionals need.

ANDOVER, Mass. – October 24, 2023 – APOC®, a premier brand of roofing and waterproofing products that maximizes productivity, performance and energy efficiency, is adding RoofSlope to its comprehensive portfolio of professional roofing solutions.

The rebranded APOC RoofSlope is an auxiliary sloping compound that provides a quick and easy way to fill in low spots on flat roofs and achieve positive slope to aid in proper drainage. The patented technology provides a durable finish with the ability to match existing roofing compositions. The RoofSlope compound is excellent for new construction as well as retrofit work, minimizing costs associated with fixing slope-to-drain issues.

“Adding RoofSlope to the APOC portfolio made sense, as we continue to grow the brand as a comprehensive home for professional roofing products to suit any contractor need,” said Daniele Martin, Marketing Manager at ICP Group, parent company of APOC. “We are investing in the APOC brand for the long term to better serve roofing and waterproofing contractors and installers.”

The rebranding will have no impact on APOC RoofSlope’s testing data or approvals. All current performance data will remain the same.

For more information, visit www.RoofSlope.com. For more information about APOC products, visit www.APOC.com and www.ICPGroup.com.

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About ICP

Innovative Chemical Products (ICP) Group is a leading specialty chemical manufacturer in North America and provides coatings, adhesives and sealants globally. With operations headquartered in Andover, Massachusetts, and multiple manufacturing facilities around the world, ICP serves multiple end markets, including building materials, specialty construction and sports surfaces. ICP is privately held and manufactures products under several recognized specialty groups. For more information, visit www.ICPGroup.com.

ICP is a portfolio company of Audax Private Equity.

APOC
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Regular Post
Written by ICP Group

California Sports Surfaces Named Official Supplier for ATP China Open, Rolex Shanghai Masters

Asia’s most prestigious professional tournaments will be played on DecoTurf®, offering safe and comfortable gameplay with an attractive color scheme.

ANDOVER, Mass. – October 16, 2023 – California Sports Surfaces (CSS) was recently named the official surface for two major tennis tournaments: The ATP China Open and the Rolex Shanghai Masters men’s tournament.

Both tournaments are played on DecoTurf®, a reliable, state-of-the-art surface trusted around the world for safe and comfortable gameplay. DecoTurf can withstand extreme temperatures without compromising quality and offers vibrant, durable finishes that are highly resistant to degradation. The selection is another demonstration of California Sports Surfaces as the premier surface supplier for the professional tennis world.

The China Open is the largest ATP and WTA combined event in Asia, and this year’s event marks the first since 2019 after subsequent events were cancelled due to the COVID-19 pandemic. The Shanghai Masters has been lauded as one of the finest events on the ATP Tour. In its first five years, 2009-2013, the tournament was awarded ATP Masters 1000 Tournament of the Year, as voted by ATP players. California Sports Surfaces has partnered with the ATP Tour for numerous tournaments since 1998.

“These are world-class events, so it only makes sense that organizers chose the best surface in the world,” said Tom Magner, Director of Product Management, California Sports Surfaces. “DecoTurf has a long history of providing a reliable playing surface for some of the world’s most prestigious tennis tournaments, and we couldn’t be happier to add the China Open and the Shanghai Masters to our numerous partnerships.”

Along with a quality product, California Sports Surfaces’ robust service and support continue to be a reason why the brand is trusted by top-tier tournaments everywhere.

“We provide the technical support tournaments need to be confident in such high-stakes events,” said Caroline Field, Vice President, Australia and Asia Pacific, California Sports Surfaces. “It’s more than just the product—it’s helping to ensure proper installation as well as proper maintenance throughout the court’s life.”

2023 marks the 70th anniversary for California Sports Surfaces, an ICP Group Brand, which has built its name on delivering continuous innovation to the marketplace. From the groundbreaking Plexipave®, the industry leader of athletic surfacing systems since 1953, to new innovations like CoolTop® Color Pigment Technology, which helps to reduce on-court temperatures, California Sports Surfaces has remained at the forefront of innovation from day one.

To learn more about California Sports Surfaces, visit www.CaliforniaSportsSurfaces.com. To learn more about ICP Group, visit www.ICPGroup.com.

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About ICP

Innovative Chemical Products (ICP) Group is a leading specialty chemical manufacturer in North America and provides coatings, adhesives and sealants globally. With operations headquartered in Andover, Massachusetts, and multiple manufacturing facilities around the world, ICP serves multiple end markets, including building materials, specialty construction and sports surfaces. ICP is privately held and manufactures products under several recognized specialty groups. For more information, visit www.ICPGroup.com.

ICP is a portfolio company of Audax Private Equity.

California Sports Surfaces, News
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Regular Post
Written by ICP Group

APOC’s New Contractor ProProgram Offers Impactful Ways for Roofing Pros to Succeed

The three-tiered loyalty program offers contractor professionals exclusive access to perks, tools and resources to grow their businesses.

ANDOVER, Mass. – Oct. 9, 2023 – APOC® continues to help professional roofing contractors everywhere take their business to new heights with its new Contractor ProProgram, enabling regular purchasers of APOC roofing solutions to unlock exclusive perks, tools and resources.

With three tiers to suit any contractor’s needs, the goal of the program is to provide loyal APOC customers with additional support beyond the brand’s complete portfolio of proven professional roofing solutions. Rewards include redeemable points for purchases, access to newsletter insights, marketing support, lead generation and more.

“We are always working to help our professional contractor customers grow their business, and we launched the APOC Contractor ProProgram in service of that goal,” said Sara Jonas, Vice President, Marketing, ICP Group. “We know that when our customers do better, win more bids and take on more successful projects with APOC professional roofing solutions, it’s a win-win for everyone involved.”

Tiers of the Contractor ProProgram include:

• APOC Registered Contractor. By simply registering for the program, contractors can unlock points for purchases and get access to the exclusive APOC newsletter.
• APOC Gold Certified Contractor. By registering for the program and by becoming an APOC Certified Applicator, contractors gain upgraded points for purchases, newsletter access and a Gold Member plaque.
• APOC Black + Gold Certified Contractor. Registered APOC Certified Contractors who have also met key criteria gain access to all benefits of the previous tiers, plus marketing support, lead generation and a listing on APOC’s website.

“We wanted this program to be accessible to all of our customers, no matter the size of their business,” said Jonas. “We’re committed to helping roofing contractors with their business needs and to helping them make every job a successful one with trusted, high-performance APOC roofing solutions.”

APOC’s comprehensive portfolio includes roof coatings and restoration products, waterproofing products, polyurethane foam roofing adhesives and much more. APOC focuses on bringing top-performing products to market that contribute to long-lasting building systems that offer flexibility and innovation to contractors.

With a focus on quality and innovation, APOC products set a high standard for the building industry. Visit www.apoc.com and www.ICPGroup.com for more information about products created with roofing professionals in mind.

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About ICP

Innovative Chemical Products (ICP) Group is a leading specialty chemical manufacturer in North America and provides coatings, adhesives and sealants globally. With operations headquartered in Andover, Massachusetts, and multiple manufacturing facilities around the world, ICP serves multiple end markets, including building materials, specialty construction and sports surfaces. ICP is privately held and manufactures products under several recognized specialty groups. For more information, visit www.ICPGroup.com.

ICP is a portfolio company of Audax Private Equity.

APOC
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