Category Archives: CaliforniaPaints

For professional painters, time is everything—and it’s why ENDURE from California Paints is the right option for pros who can’t afford weather-related job delays.

ANDOVER, Mass. – February 4, 2026 – Unexpected rain showers, high humidity and varying temperatures, and other weather conditions can often spell trouble for painting projects, increasing time on job and overall project costs. But now, homeowners and professionals alike can avoid this problem with ENDURE®, a new 100% acrylic exterior paint system that is rain-ready in just one hour.

ENDURE is created to remove one of the biggest issues with exterior painting: weather timing. Unlike other conventional exterior paints that require long dry windows to avoid peeling, ENDURE is rain-ready in just one hour and can be applied in temperatures ranging from 35F to 100F. This allows professional painters and homeowners to move forward with projects despite uncertain and changing weather forecasts, reducing weather-related delays, rescheduling, and additional costs that often come with postponed work.

“For both homeowners and professionals, completing an exterior paint job on time and on budget is paramount, and adverse weather can threaten both,” said Dani Doerge, marketing manager, California Paints. “With ENDURE, a projected rain shower or major temperature swing doesn’t have to bring the project to a halt.”

ENDURE offers:

• One-hour rain readiness
• Wide temperature application window (35F to 100F)
• Exceptional adhesion
• Premium UV and moisture resistance

Where conventional exterior paints are susceptible to incomplete curing if exposed to rain or dew within a certain time window after application, ENDURE mitigates this problem significantly. With a cure time of just one hour, ENDURE won’t blister and peel soon after the job is complete. Designed for ultimate resilience, ENDURE allows you to paint with confidence, even when the forecast is unpredictable.

“It’s our goal to deliver real solutions to our customers’ potential problems, and weather-related painting delays have long been one of them,” added Doerge. “ENDURE represents one of those solutions, helping professionals avoid costly postponements.”

For more information about ENDURE from California Paints, as well as our full portfolio of external paint and coating solutions, visit www.CaliforniaPaints.com.

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About ICP

Innovative Chemical Products (ICP) Group is a leading specialty chemical manufacturer in North America and provides coatings, adhesives and sealants globally. With operations headquartered in Andover, Massachusetts, and multiple manufacturing facilities around the world, ICP serves multiple end markets, including building materials, specialty construction and sports surfaces. ICP is privately held and manufactures products under several recognized specialty groups. For more information, visit www.ICPGroup.com.

ICP is a portfolio company of Audax Private Equity.

Cactus Valley Named California Paints 2026 Color of the Year, Embodying Renewal, Harmony, and Organic Calm

A lush, earthy green, Cactus Valley celebrates our enduring connection to the natural world, making it an optimal choice that harmonizes with today’s home interior trends.

ANDOVER, Mass. – October 21, 2025 – California Paints has announced its 2026 Color of the Year: Cactus Valley (0752), a verdant hue that symbolizes balance, renewal, and humans’ inherent connection to the world around us.

Inspired by desert landscapes and garden greenery, Cactus Valley is reflective of the grounded, nature-centric direction of design trends for 2026 and brings a sense of grounding and renewal to any space. Its rich, organic tone reflects a growing desire to create environments that feel balanced, timeless, as well as with a deep connection to the outdoors.

“Consumers have consistently and increasingly expressed a desire to bring the spirit of the outdoors into their interiors, and California Paints’ Cactus Valley is an ideal way to realize earth-centric aesthetics within any home,” said Dani Doerge, marketing manager, California Paints.

California Paints 2026 Color of the Year is complemented by a thoughtfully curated palette of coordinating col­ors that aim to bring balance and versatility to a space. Paired with rich teals and deep mauves, Cactus Valley can create depth and sophistica­tion, while soft creams and muted light yellows introduce warmth and subtle brightness. Gentle, powdery blues add a calming touch, creating a harmonious range of colors that work beautifully together or on their own to inspire endless design possibilities.

Compatible California Paints colors include:

• Ranch House (0142)
• Garden Country (0279)
• Midnight Magic (0508)
• Cold North (0688)
• Cave Painting (0147)
• Deep Lagoon (0507)
• Abra Cadabra (0080)
• Apple Sauce (0866)
• Glistening (0813)

…and more.

“Cactus Valley can be used with earthy browns or muted pinks to highlight its organic character, or can be combined with deeper shades for dramatic, layered designs,” said Doerge. “Accents of light yellows or soft aquas, can bring balance and vibrancy to this grounded, versatile hue.”

Cactus Valley works beautifully in a variety of settings, from modern homes to rustic retreats. Use it as a main wall color in living rooms or dining areas to create a calming, nature-inspired backdrop, or as an accent in kitchens and entryways for a pop of earthy sophistication. It’s a color that embodies consumer desires in 2026, and has the potential to transform any space into a true, earth-bound retreat.

California Paints is part of the ICP Group, a leading North American chemical and coatings manufacturer. To learn more about California Paints, visit www.CaliforniaPaints.com. To learn more about ICP Group, visit www.ICPGroup.com.

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About ICP

Innovative Chemical Products (ICP) Group is a leading specialty chemical manufacturer in North America and provides coatings, adhesives and sealants globally. With operations headquartered in Andover, Massachusetts, and multiple manufacturing facilities around the world, ICP serves multiple end markets, including building materials, specialty construction and sports surfaces. ICP is privately held and manufactures products under several recognized specialty groups. For more information, visit www.ICPGroup.com.

ICP is a portfolio company of Audax Private Equity.

Warm, Tranquil Blue Leads the Way in a Trend Palette Inspired by Nature’s Elegance

ANDOVER, Mass. – December 6, 2024 – California Paints, a brand of ICP, proudly announces Ocean Melody 0499 as its 2025 Color of the Year. This warm, serene blue reflects a growing desire for comfort and a deeper connection with nature, seamlessly blending timeless elegance with modern versatility. Ocean Melody captures the tranquil rhythm of the ocean, making it the perfect choice for creating spaces that nurture balance and well-being.

Designed to pair beautifully with a variety of textures and finishes, Ocean Melody offers an adaptable foundation for both residential and commercial interiors. From soothing spa-like bathrooms to inviting living areas, this hue adds a touch of sophistication and calm to any setting. When combined with natural materials like wood, stone, or lush greenery, Ocean Melody 0499 serves as a grounding element that bridges the gap between indoor comfort and outdoor inspiration.

To enhance the impact of Ocean Melody, California Paints has curated a supporting trend palette featuring rich terracotta hues, muted greens, soft creams, and deep earth tones. Together, these colors invite layering and creativity, empowering designers and homeowners to craft warm, personalized interiors.

“Ocean Melody 0499 is more than just a color; it’s a reflection of the spaces we want to create in 2025—comfortable, inviting, and inspired by the natural world,” said Daniele Doerge, Brand Manager for California Paints. “As part of ICP, we take pride in setting the tone for design trends that resonate with our customers’ lifestyles. Ocean Melody embodies the tranquility and timelessness that today’s homeowners and professionals are seeking.”

California Paints’ 2025 Color of the Year and trend palette align with the brand’s commitment to innovation and excellence as part of ICP, a global leader in high-performance coatings, adhesives, and building materials. Together, the team is dedicated to delivering products that inspire creativity and elevate design.

To explore Ocean Melody 0499 and the full 2025 trend palette, visit www.californiapaints.com or your nearest California Paints retailer.